About Us

FivePaths is your full-service internet partner. Our approach incorporates your goals, and helps you define a strategy for success. We help you plan and build your online presence, using proven and sustainable technology. We provide expert website design and development for both small and large sites, helping you to manage web content more efficiently while you increase your online resource. As a proven expert in software evaluation and data integration, we know what tools work, and in what combinations.

Jason Salter

Jason Salter wrote his first computer program in 6th grade, designed and built a computer before finishing high school, and then went to MIT to become... a molecular biologist. Considering the parallels of DNA as "programming code" and recombinant DNA technology as the means to reprogram organisms, a trend towards social technology begins to emerge.

Jason's interest in "programming" has since taken him into website development. The rise of content management system (CMS) technology has created a wonderful opportunity for everyone to "program" a website. Once the installation of a CMS and its initial setup is complete, any authorized person who has been given the proper training can easily create, edit, and delete information on the website. Jason established his consultancy (JasonSalter.com) and has become an expert in developing CMS technology using the latest open source technologies for solving a wide variety of client needs, from blog collaboration, to information and referral services and ezines.

Eric Leland

Eric Leland has spent the last 13 years working with progressive organizations tackling online and offline technology challenges. As the Founder and Director of Leland Design, Eric focuses on strategic technology planning, website and database planning, development and implementation for progressive health and human services organizations, human rights and environmental advocacy groups. Eric served as the Director of TechCommons at TechSoup.org, one of the nation's most comprehensive nonprofit technology assistance organizations. Eric managed technology activists seeking solutions to systemic nonprofit technology issues, leveraging the latest online community tools to engage nonprofits and solution providers to contribute to lasting solutions.

Eric is very active in nonprofit and technology circles. He serves on the board of the Young Nonprofit Professionals Network, and as a member of the Tech Underground and the Nonprofit Technology Enterprise Network.

Francisco Cortez

Pixel perfect design innovation is just one of Francisco's many talents. With wide ranging design expertise, Francisco develops print, web, and interactive designs following both traditional and experimental methods. As an information architect, Francisco extracts order and simplicity from rich text and multimedia content to produce fluid, friendly website navigation and taxonomies.

Formerly as a small business owner with Cortez Design and now a member of the FivePaths team, Francisco's commitment to community shows through his work with small businesses, education groups, anti-poverty organizations and more.

Mary Duffy
Mary Duffy has invested 15 years of her energy, resources and passion serving US nonprofits and schools. Her work focuses on assisting staff to accurately identify program needs and priorities, as well as securing and maximizing resources to support those programs. She has extensive experience as an online community organizer, instructional planner and developer, facilitator, trainer and coach. She specializes in providing a systematic approach to program assessment and needs analysis, leading to the implementation of targeted programs and resources that effectively serve her client’s needs. Areas of expertise include assessment, strategic planning, online community building, project management, change management and the development of effective teams. Independently and as a member of the TechSoup Global team, Mary has managed a number of technology assistance, community networking and capacity-building projects for youth services agencies, community technology centers (CTCs), K-8 schools and libraries as well as community-based organizations. Currently she is working as the program implementation manager for a project serving telecentres in South America. For the last 5 years, Mary has provided technical assistance to rural and urban YouthBuild programs, with the end goal of improved outcomes and services. She has also assisted staff at YouthBuild in implementing a variety of online and community training and technology projects that serve the YouthBuild community. Most recently she completed a three-year project for the Gates Foundation funded “MaintainIT” project where she managed the creation and development of a series of technology “cookbooks” and “toolkits” for rural and urban community libraries.
Amit Asaravala
Amit has been a web and applications programmer for many years, working for for profit and nonprofit publishers including New Architect Magazine and TechSoup.org. Amit specializes in custom PHP, MySQL and CSS/XHTML development, including advanced experience applying these skills to Drupal CMS. Amit’s passion is tackling challenging online design projects to help realize the grand visions of his clients. Amit has a rare talent to dig in deep with both programmers and business development teams to emerge with project implementations that capture both the letter and spirit of project goals.
Michael Stein
Michael Stein is a technology writer and online strategist who works at the intersection of nonprofit communications, advocacy and fundraising. He is the author of three books and numerous articles about online strategy for nonprofits. As a nonprofit management consultant, he assists organizations with many aspects of Internet strategy including online fundraising, email messaging, email list growth, blogging, website content, online video, mobile messaging, Google Analytics, Facebook and Twitter. Michael has provided strategic support to numerous organizations including The William J. Clinton Foundation, Planned Parenthood Federation of America, United Nations Food Program, The James Irvine Foundation, Animal Legal Defense Fund, Ploughshares Fund, Appalachian Mountain Club, and the ACLU of Northern California. Michael’s opinion and analysis have been featured in numerous media, including The New York Times, The Chronicle of Philanthropy, National Public Radio, and Wired News. He blogs online at http://www.michaelstein.net/.